Workplace Health Safety Brisbane

About

WHS Brisbane are specialists in workplace health and safety in the state of Queensland, Australia.

Project Link
Category
Corporate
Client
WHS Brisbane
Release
July 2020

About Project

WHS Brisbane's main objective is to assist their clients in protecting their most valuable assets, their employees and their families, by ensuring a Workplace Health & Safe (WHS) environment. Brett Dawes is the Director of WHS Brisbane. With close to 30 years experience in the safety industry, he remains committed to the ongoing health and safety of workers.


The Brief

Our studio was challenged to create a new brand identity for Brett Dawes, and to take his entire professional experience to the next level within Brisbane's WHS landscape with a new business identity – named Workplace Health & Safety Brisbane. The target market for WHS Brisbane is communicated towards all active work and construction sites, committing to the provision of safe work systems and practices in the city of Brisbane.

Solution

We carefully considered colour options and collected research into local and national WHS/OHS brand presence and awareness. Using a combination of contrasting colour and clear typography we were able to achieve a clever and concise brand identity to suit Brett's professional history and friendly attitude.

Impact

Understanding Brett in-depth the team at CasperStudio worked to create and format a branding and print campaign that would achieve the desired outcome. WHS Brisbane is now operating and guiding client's workplace initiatives across each stage of development, implementation and monitoring.

Casper's Clients

Layla Prates
"Professional, cool and affordable for my small business. More than happy with the final result of our partnership. Casper is my to go Design & Photography studio!"
Stefanie Turner
“The team at Casper & Casper go above and beyond to deliver excellent service. I've had nothing but wonderful experiences with this expert team. Highly recommend!”
Jake Sugar
"...Leading up to my first Art exhibition the support was phenomenal, they believed in me and the time and effort they put in their work portrayed exactly that.
Through the whole visual campaign, the meetings, the branding, the ideas, the symbols, the colours, the designs, the posters, the bookmarks, the t-shirts, the write ups, the photographs, updating my website everything they touched was on effing point! Pure gold..."
Sarah Petropoulos
“From the second I met the director Maria and from the moment I got to know Emma, Leyton and the other team members I knew I was in the right place. I felt at home. It’s rare to feel and immediately have that connection with people but what can I say the vision, the passion, the energy, the vibes, the effort was there from the get go, we set out goals and we smashed them”

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