The building owner, Multicon PTY, engaged CasperStudio to rebrand a new look for the apartment complex’s logo and create a care package for current and potential renters
Renewed | Classic | Appealing
Revamp The Ormond’s branding to breathe a fresh look into the apartment building’s visual identity. Create a care package for current and future tenants that provides local knowledge, services, and building information.
CasperStudio delved into the local community of Elwood to discover what community means to residents and encapsulated this in their design work. Branding was executed by our Branding Boss, Leyton, who executed the new logo for The Ormond. Emma, our Design Diva, put the package together using an approachable colour scheme and photography to bring the package to life.
The Ormond Elwood’s new logo and care package were well received by residents. Reportedly, some tenants were thrilled to be given up-to-date information and insider knowledge into local hot spots of the area.