The Diving Dietitian

About

The Diving Dietitian founded by dietician Amanda Hyunh provides nutrition-based health advice and specialised in initiative eating practice.

Project Link
Category
Health
Client
The Diving Dietition
Release
June 2020

The Brief

Logo design for dietitian and intuitive eating specialist Amanda Huynh. The logo should represents both nutrition and the ocean, bringing together Amanda's love of deep sea driving and her profession as dietician in the health industry.

Keywords

Approachable | Be Yourself | Intuition | Clean

Solution

Produce a logo that integrates both diving and food, finding a balance between professionalism and warmth. The scientific industry of dietetics requites the logo design to maintain a clean and conservative aspect, while the colour and organic lines provide an inviting symbol.

Development

Embarking on this design process, three concepts were presented to the client outlining the possible style, colour, look, and feel. We landed on a preferred direction and from there, the creativity blossomed. After the presentation of the first round of concepts, we made small adjustments, implemented client feedback, and continued to develop the idea until it reached fruition.

Impact

Amanda was thrilled with the final result and is now using the logo for her business and marketing material to great success.

Casper's Clients

Layla Prates
"Professional, cool and affordable for my small business. More than happy with the final result of our partnership. Casper is my to go Design & Photography studio!"
Stefanie Turner
“The team at Casper & Casper go above and beyond to deliver excellent service. I've had nothing but wonderful experiences with this expert team. Highly recommend!”
Jake Sugar
"...Leading up to my first Art exhibition the support was phenomenal, they believed in me and the time and effort they put in their work portrayed exactly that.
Through the whole visual campaign, the meetings, the branding, the ideas, the symbols, the colours, the designs, the posters, the bookmarks, the t-shirts, the write ups, the photographs, updating my website everything they touched was on effing point! Pure gold..."
Sarah Petropoulos
“From the second I met the director Maria and from the moment I got to know Emma, Leyton and the other team members I knew I was in the right place. I felt at home. It’s rare to feel and immediately have that connection with people but what can I say the vision, the passion, the energy, the vibes, the effort was there from the get go, we set out goals and we smashed them”

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